• Fractional CMO Leadership for Founders & Their Team

    I bring clarity, cohesion, and momentum to your marketing strategy to create execution with confidence, not chaos.

  • Most Marketing Problems Aren’t Execution Problems

    Stephanie Scheller speaking onstage about marketing strategy as a small business fractional CMO

    Founders don’t struggle because they or their teams are lazy or incapable.
    They struggle because:

    • Strategy lives in too many heads
    • Messaging fractures across channels
    • Priorities shift faster than teams can adapt
    • KPIs exist, but no one knows what to do with them
    • Marketing feels busy, expensive, and oddly ineffective

    At this stage, more tactics don’t help.
    Clear leadership does.

  • What I Do as Your Fractional CMO

    1

    Strategic Cohesion

    I align your vision with messaging, priorities, and channels into a single, coherent strategy your team can actually execute.

    2

    Creative Direction

    I pressure-test positioning, campaigns, and ideas so your marketing stands out and works — not just looks “on brand.”

    3

    Leadership w/o Overhead

    Your team gets senior-level guidance, clarity, and accountability without adding another full-time executive.

  • Who’s This For

    This Is a Fit If You:

    • Have an existing marketing team or marketing execution
    • Want strategic leadership, not delegation
    • Can execute internally once direction is clear
    • Value boundaries, structure, and follow-through
    • Are done guessing and ready to operate like a real brand

    This Is Not a Fit If You:

    • Want someone to “just make it work”
    • Need execution, ad management, or copywriting
    • Avoid decisions or resist accountability
    • Need constant reassurance or ad hoc access
  • How We Work Together

    • Live, structured working sessions
    • Clear agendas and outcomes
    • Assignments communicated to all parties
    • Support material provided as needed

    Execution lives with your team. Direction lives with me.

  • Engagement Options

    Guided Fractional CMO Support

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    For founders who execute themselves or guide a small team, but want weekly strategic clarity.

    Starting at $650/month

    For teams of 3+

    Strategic Fractional CMO

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    For founders with teams who need alignment, leadership, and momentum across people and priorities.

    Starting at $1250/month

  • This Work Has Legs

    I’ve built, led, and advised brands across live events, education, media, publicity, and community-driven businesses. My work spans strategy, creative direction, messaging, and team leadership.

    My results last beyond a single campaign.

    Explore my owned brands and the strategies behind them

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    Grow

    Disrupt

    Events and products supporting ADHD entrepreneur growth

    Scaled through the 2020 pandemic and beyond

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    The Grow Retreat

    Flagship event for ADHD entrepreneurs

    Ten consecutive years of production through the pandemic

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    Stephanie Scheller

    Public speaker, 3x best-selling author, strategic marketing leader

    Decades of experience across creative strategy, events, and brand leadership

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    adhd

    i-os

    Public initiative expanding the understanding of adhd

    Reached viral scale multiple times within its first year

  • Stephanie Scheller posing with a violin bow, fractional CMO providing strategic marketing leadership

    About Stephanie

    • Fractional CMO
    • Event producer
    • Speaker
    • Known for translating complexity into clarity
    • Known for creative strategy that actually executes

    I don’t replace your team. I make them better.

  • Interested in Working Together?

    If this sounds like what your business needs, start with a short fit conversation. There is no cost for the conversation and it can be scheduled immediately after filling out the form below.

    We’ll determine quickly whether this is the right next move — for both of us.